HIU CHEE FATT
MANAGING DIRECTOR
Mr. Hiu Chee Fatt is the founder of Amax Trust & Advisory Limited, AMAX Advisory Limited and AMAX Advisory Sdn Bhd. (“AMAX”)
Mr. Hiu has vast experience and expertise in capital markets, financial products, international business, legal and compliance, wealth and innovative financial services. Prior to founding AMAX, he was the Trust Advisor, and subsequently, Director of Business Development with Labuan IBFC Inc. which is an exclusive marketing arm wholly owned by the Labuan Financial and Services Authority (“Labuan FSA”).
Mr. Hiu was responsible to promote Labuan International Business and Financial Centre (“Labuan IBFC”) to the world including imparting expertise to service providers in Labuan. He is most sought-after and highly regarded in the industry as an expert in Labuan financial businesses. Mr. Hiu had also served as director of legal, compliance and risk management in Prudential Asset Management Berhad; one of the largest multinational fund management companies in Malaysia. He was among the pioneers in Malaysia’s payment services industry and headed the credit card and risk management functions of various financial institutions including Hong Leong Bank Berhad, Ambank Berhad, United Overseas Bank Berhad, Overseas Union Bank Berhad and Sime Bank Berhad. He was also the youngest Chairman of Malaysia’s Anti-Fraud Task Force committee serving from 1997 to 2004.
LAI KIM HEN
DIRECTOR OF MARKETING
Mr. Lai Kim Hen is a board member and Director of Marketing with AMAX Trust & Advisory Limited. He is also the founder and managing director of FOBES Advisory Limited; a Labuan licensed fund manager company, ABB Advisory Ltd and ABE Advisory Ltd. Mr. Lai was a certified financial planner in capital market, wealth planning and insurance, qualified trainer and counsellor.
Mr. Lai is highly experienced in succession planning, family office set-up and asset management. Prior to his current role, Mr. Lai had served in many reputable regional insurance, financial advisory and trust companies such as Hong Leong Assurance Berhad, Standard Financial Planner Sdn. Bhd., Cheng & Co Trust International Ltd, Excellentte Consultancy Sdn Bhd, Estalage Sdn Bhd and BBS Trust International Ltd.
Mr. Lai is a much sort after person in wealth management and fiduciary services industry to provide advisory services, planning and establishment of wealth protection and succession solutions. Mr. Lai also sits in the board of a few private funds providing strategic leadership in the areas of fund raising and investment.